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Kenyatta University (2021)

Biodiversity Conservation Factors Influencing Wildlife Tourism at Oljogi Conservancy in Laikipia County, Kenya

Munyao, Nzomo Cosmas

Titre : Biodiversity Conservation Factors Influencing Wildlife Tourism at Oljogi Conservancy in Laikipia County, Kenya

Auteur : Munyao, Nzomo Cosmas

Université de soutenance  : Kenyatta University

Grade : Master of Science in Tourism Management 2021

Résumé partiel
Wildlife-based tourism generates significant cash that can be utilized to fund ecological efforts. The focus of this research was to look at the biodiversity conservation factors that influence wildlife tourism at Oljogi Conservancy in Laikipia County, Kenya. Specifically, it sought to profile visitors in relation to preference of wildlife tourism, determine visitors’ preference to wildlife tourism, and examine satisfaction levels in addition to whether animal conservation influenced wildlife tourism at Oljogi conservancy. This research would be of value to various stakeholders. Policy makers for example, the government, Kenya Wildlife Services and Kenya Forest Service, among others, may find it important as it forms the basis for policy formulation to improve wildlife tourism. This research could potentially be beneficial to management of the Oljogi Conservancy as it could drive the formulation of strategies that could improve wildlife tourism in that institution. The information would also serve as a crucial tool to tourism marketing organs like the Magical Kenya brand. Findings from the proposed study would be useful to private sector players like KATO and KATA to achieve their animal conservation strategies. NGOs in conservation, would also find the study equally important as well as other researchers and scholars. The study was based on a descriptive3research design. The target population was 13,728 tourists who visit Oljogi conservancy annually. The visitors as well as tour guides were key informants. The survey’s 384 tourists were chosen using random selection, whereas the tour guides were chosen using convenience sampling.

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Page publiée le 17 juin 2022